Red cultural resources are a kind of high-quality educational resources, which is an important material for ideological and political education in colleges and universities. Sichuan is a red land with rich accumulation of red culture. Sichuan red culture is an indispensable part of Chinese red culture. It embodies the red genes such as firm ideals and beliefs and lofty revolutionary spirit, and has rich ideological and political education value. "Generation Z" as the main body of current college students and the new force of China's future development, it is of great significance to integrate Sichuan red cultural resources into the ideological and political education of "Generation Z" college students, so as to realize the realization of educating people with Sichuan red culture, strengthen the ideals and beliefs of college students, establish the correct three perspectives, and cultivate new people who can be worthy of the important task of national rejuvenation.

Sichuan red cultural resources;Generation Z;Ideological and political education for college students

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DOI： https://doi.org/10.62639/sspjiss04.20250201

Published： 2025